Top Five Trends to Focus on to Build your Brand in 2021
I said it last year and I’ll say it now: the media is going to be your best friend. Using press, television, podcasts, magazines, radio, online forums and the like is one strategy that every serious business owner should utilize moving forward. The digital space has literally exploded and online has become quite cluttered, not to mention all the fake news, pandemic updates, protests, politics and so many other things. Publicity will help you gain credibility, authority and solidify your status in your industry. Trust me, your audience take notice. Not to mention it’s a great way to leverage a whole new community and direct them to an opt-in, a website or social media pages thus increasing engagement and ultimately sales.
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